According to a report by PTI, Google has revealed that among all the countries in the world, the one which had the most number of users that searched for 'sex' in 2011 was Pakistan. Following right after Pakistan was India. Additionally, the top ten cities, which had the top number of searches for 'sex' on Google in 2011, eight are Indian cities. Pakistan has over 20 million Internet users and had outranked all other countries in searching for pornographics year in 2010 as well.
Google used a feature called Trends for the numbers
This data was determined by Google, using a feature called Google Trends. This feature analyses a few terms searched on Google to see how many times they had been searched for, relative to the total number of Google searches done over time. Google uses IP addresses to get information on where the search was generated. However, they did issue a statement on accuracy, along with these numbers, saying that the numbers are intended to interest and entertain users only, and people should not use these numbers in a dissertation. Google Trends say, “The data Trends produces may contain inaccuracies for a number of reasons, including data-sampling issues and a variety of approximations that are used to compute results.”