Reliance Communications, which is selling the iPhone 5s under a new contract-like scheme, has been assured by Apple that new stock of the flagship smartphone will start arriving from December 10.
Reliance, reportedly, has a backlog of nearly 50,000 iPhone orders which need to be fulfilled, many of which are for the iPhone 5s. Reliance managed to push over 3,000 handsets to customers who had pre-booked the phones, but a large chunk of pre-orders are yet to be fulfilled.
Reliance to get new iPhones next week
Due to the backlog, Reliance was forced to end the paid pre-booking process and had to resort to a registration system to retain potential customers. Following its deal with Apple to sell the new iPhones under a unique EMI + phone plan scheme, Reliance was assured delivery of handsets to fulfil the demand. It must be noted that Reliance has not said anything about iPhone 5c demand, which we know has been underwhelming. A bulk of the pending orders are for the pricier 5s.
The report goes on to say that the company will also be launching a similar scheme for the older iPhone 4S, which will have an EMI amount of Rs 2,500 for 24 months, which includes the cost of the handset and also gives users unlimited data and talking plan.
A major reason for the assured supply is the fact that Foxconn has ramped up the production of the 5s at several of its major facilities. Nearly half a million iPhone 5s units are being produced by Foxconn's various units each day. This is at the expense of the iPhone 5c, which has been a slow mover off shelves in countries such as India and China, where it was expected to be a big hit.
Publish date: December 6, 2013 12:10 pm| Modified date: January 7, 2014 11:56 am
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