Apple shows 40 versions of the iPhone at Samsung trial

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By Staff /  01 Aug 2012 , 09:16

Everyone loves the minimalist design of the iPhone. A rectangular slab, one home button and everything else on touch – it’s simple and it’s classy. What everyone doesn’t know however, is that Apple went through hundreds and hundreds of designs before it finally arrived at the iteration that we all know and love today.

And now for the first time ever, Apple has shown the world some of those designs. In response to Samsung’s charges that the iPhone borrows heavily from Sony electronics, and that the rectangular design is not Apple’s exclusive intellectual property, Apple designer Christopher Stringer talked the jury through the design process of the iPhone and even brought some pictures along as visual aids.

An early prototype of the iPhone: Image from the Verge website

The images show a fascinating evolution of the design process of both the iPad and iPhone, and The Verge has a slideshow of almost 60 designs for Apple-heads to gawk at.

Stringer also gave an insight into how Apple’s designers work, describing how theyactually sit around a kitchen table to debate the progress of current projects, and how there could be as many as 50 designs for a single button. (Much more detail on the process at All Things D)


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