At Sony’s E3 press conference last night, they announced an alliance with EA for three of EA’s upcoming titles. This means the PS3 versions of SSX, Battlefield 3 and Need for Speed: The Run, will ship with exclusive content.

For SSX, PS3 owners will receive an exclusive map set on Mount Fiji in Japan while Battlefield veterans will be glad to know that the PS3 version of BF3 will be bundled with Battlefield 1943. And finally, people who pick up Need for Speed: The Run, for the PS3 will gain access to seven exclusive cars including the Bugatti Veyron.

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