Fly, a brand that is gaining popularity in India has taken the wraps off the Fly Vision E 370, a feature phone, which comes at an affordable price. Fly claims that with premium looks and an easy to use interface, the Fly Vision E 370 can compete with any high end device. This phone boasts of excellent display quality because of its HGVA resolution and ultra bright LCD that provides a great brightness and contrast ratio. Fly states, “Powered by the most advanced feature phone turbo chip processor ARM 9, Fly Vision allows faster webpage loading, smoother UI transitions and ultimate multimedia experience.”

Advanced feature phone

Advanced feature phone

One can also customize the home screen, a feature that is found on many other smartphones available in the market. With this option being present on the phone, one can easily access multimedia content, applications and a range of other features from the home screen itself. Another feature of the Fly Vision E 3770 is that it comes equipped with The Fly Store; an online market which features 150 applications that are available for download. 40 preloaded applications already come featured in the handset.

Speaking at the launch of the Fly Vision E 370, Mr. Prem Kumar, Managing Director, Fly Mobiles, said, “Design and development is the essence of FLY brand. FLY Vision E 370 is an unbeatable combination of innovative feature rich technology and great value for money. The launch is the first step towards the broad vision cherished by Fly -“To be the best challenging brand”. We accepted the challenge to give our users something much better than a smart phone at a feature phone price and here we are with the Vision E370”

The Fly Vision E 370 caters to different audiences such as business users, travellers as well as youngsters. For business users, the phone comes with features such as Push mail and sketch notes. With Push mail, one can easily get all their emails directly on their handsets and with sketch notes, one can write anything like you write on paper on the phone, even when they are on a call.

Travelers can benefit from this handset by having apps featured in the phone like a currency converter, a world clock, eBook reader, an app for weather forecast as well as an app for video chat capabilities.

Speaking on the multimedia capabilities Fly claims, “Powerful ARM9 processor multimedia experience is rich, play high quality highly compressed videos with King Movie, and compress a 700MB file to 70MB without affecting the quality, E370 can decode the same and play it at up to 30 frames per second.” As for the camera, the feature phone comes equipped with a 5 mega pixel shooter.

The Fly Vision E 370 is priced at Rs. 5099 and will be available across the country.

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