With MWC 2013 just over the horizon, LG has announced new phones in its Optimus L Series II line-up. As per the press release, with more than 10 million Optimus L Series phones sold in the first 10 months, LG looks to continue this momentum with the L Series II.

The Optimus L Series II will be following the same design philosophy as that of the previous phones in the L series, but with some new design elements, including laser-cut contours, a radiant rear design and LED lighting on the home button.

The L Series II also offers an expanded set of features including those unique to LG smartphones such as QuickMemo, Quick Button and Safety Care. QuickMemo allows users to capture and share handwritten ideas with others using just a fingertip. Quick Button enables customers to personalise a hotkey to launch any app such as the camera, browser, music player or even QuickMemo. Safety Care offers three options—Emergency Call Forwarding, Phone Non-Usage Notice and My Location Notice—which can be programmed to contact someone in case of an emergency.

LG has announced its L Series II line-up

LG has announced its L Series II line-up

The phones will be using high-resolution IPS displays and will have higher capacity batteries. There will also be dual SIM versions of the Optimus L Series II smartphones.

“LG has a history of pushing the envelope when it comes to style and Optimus L SeriesII builds on this heritage of design innovation,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “By evolving the sophisticated style and premium features of the original Optimus L Series, its sequel is expected to continue the popularity of the L Series around the world.”

The Dual SIM version of the Optimus L7II will be the first of the new line-up to launch, making its debut in Russia this week. The Optimus L7II will include LG’s UX features such as QSlide and QuickTranslator. Availability of the Optimus L3II with 3.2-inch QVGA IPS display and 1,540mAh battery and the Optimus L5II with a larger 4.0-inch WVGA display and 1,700mAh battery will be announced later.

The Optimus L7II is powered by a 1 GHz dual-core Qualcomm MSM8225 chip and has 768MB of RAM. It comes with Android 4.1 Jelly Bean out of the box and runs on a 2,460 mAh battery. The phone has a 4.3-inch WVGA IPS display, an 8 megapixel rear camera, and a VGA front-facing camera. It has 4GB of internal memory which is upgradable via microSD.

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