Opera Software has decided to serve a more optimized performance. At the Mobile World Congress, this year, Opera Software disclosed that they would optimize the Opera Mobile browser for Android tablets, based on the Intel architecture and equipped with MIPS technology, improved Opera Mini and revamped Opera Mobile Store. Opera Software has also launched next-generation mobile ad exchange with OMAX. Needless to say, Opera Mobile is a popular third-party browser on the Android platform, offering data compression using the Opera Turbo feature and support for HTML5. The new Opera Mobile Labs release also show advanced HTML5 and WebGL support.
Opera Software makes its presence at MWC
MIPS and Opera will demonstrate the Opera Mobile browser running on new MIPS-based Android 4.0 Ice Cream Sandwich tablets. It will also showcase the Labs version of the Opera Mobile web browser for Android, which has been optimized for Intel architecture. On display will be the advanced HTML5 and WebGL demos on the latest mobile devices, powered by Intel chipsets.
“Opera and MIPS have collaborated on the TV platform for a long time, and, now, we’ve decided to work together also to give people a great experience on mobile products,” said Lars Boilesen, CEO, Opera Software. “We invite MWC attendees to visit our booth and see the amazing result we’ve achieved by optimizing our browser for MIPS-based Android mobile devices for the first time.”
The company has enhanced its Opera Mini with new additions, like the Smart Page. The Smart Page will be seen alongside Opera’s Speed Dial shortcuts, giving feature phones smarter access to social networks, latest news updates and more. Smart Page will not make an appearance for smartphone users, instead Opera plans to improve the entire web access for smartphones with faster browsing, hardware acceleration and revamped Speed Dial.
“Intel looks forward to a bright future with Android on Intel Atom processors,” said Doug Fisher, Vice President of the Software and Services Group and General Manager of the Systems Software Division at Intel. “With several of our customers launching Android devices in 2012, Intel sees this as the year we will make significant progress with Android for phones and tablets. Working with companies like Opera Software allows us to deliver the Intel-based platforms, along with the high-quality Android applications, that users demand.”
MWC will also witness the launch of Opera Mobile 12 offering a list of goodies to Android and Symbian smartphone users. The Opera Mobile Store has been revamped with an improved user interface for easier access to apps. It is accessible to over 160 million users of Opera’s Mini and Mobile browsers via a Speed Dial link on the browser start page. This is the fifth-largest mobile app store in the world offering free and paid apps on most devices and platforms, such as Android, Java, Symbian, BlackBerry and iOS.
It also adds new next-generation mobile ad exchange. OMAX, along with Opera Audience Network helps to provide advertising on a highly targeted basis and brings in enhancements to Opera browsers.
mobile ad exchange with OMAX, MWC 2012, MWC 2012 Opera Mobile, Opera Mini, Opera Mobile 12, Opera Mobile Android, Opera Mobile Android tablets, Opera Mobile improved, Opera Mobile Intel architecture, Opera Mobile MIPS Android, Opera Mobile Store, Opera Software HTML 5, Opera Software MWC 2012, Opera Software OMAX, Opera Software WebGL, software