OnePlus is going all in on the promotions of the brand in India. Just days after announcing Bollywood Superstar Amitabh Bachchan as the first OnePlus Star in the country, the company announced the ‘Best Smartphone Contest’ in partnership with the superstar.

As part of the contest, users who are buying OnePlus 3T will get a chance to win Rs 1 Crore just like in the popular Kaun Banega Crorepati (KBC) quiz-show. The company released a video where Rohan Joshi, the standup comedian from All India Bhakchod (AIB) is being quizzed by Amitabh Bachchan for the question, “Which is the best-rated smartphone in India?”.

The question is backed on actual data collected by Nielsen from Amazon.in as of 1 March 2017 where OnePlus 3T is the correct answer out of the flagship smartphones from the competition like Samsung Galaxy S7 Edge, Apple iPhone 7 Plus and Google Pixel. OnePlus has also added other prizes for people who will take part in the competition on its website. Other prizes include OnePlus 3T and Amazon Gift Cards.

Users can visit the One Crore website to try their luck at winning Rs 1 Crore by competing tasks.

Image Credit: OnePlus
Image Credit: OnePlus

One thing to note is that the users need to connect their social media accounts (Facebook or Twitter) in order to proceed with the contest. The users will be required to do weekly tasks which will be added every Wednesday giving users an opportunity to win 200 points on each weekly task. If you want to try your change at winning Rs 1 Crore, you can either buy OnePlus 3T using any of the official OnePlus channels including Amazon, OnePlus India store or OnePlus Experience Store. This will give them a ‘Dash Pass’ for a lucky draw for the Grand Finale. The lucky draw ticket is valid for one purchase per account.

Image Credit: OnePlus
Image Credit: OnePlus

In addition, you can also redeem the points that you win after completing weekly tasks to get a lucky draw ticket and take part in the lucky draw. The lucky draw will choose 10 finalists that will run to win 5 golden tickets just like Charlie and The Chocolate Factory. You can redeem points the points to get the lucky draw ticket or other prizes from the Redemption Shop. The Redemption Shop will open every Wednesday starting 30 March 2017 and the Amazon Gift cards are available on first come first serve basis only. You can visit the side to check other rules and regulations of the competition.

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