RIM has been sailing through rough waters, for a while now. There has been a steady drop in their popularity, as more and more people are citing the Apple iPhone and Android handsets as their preferred ones. The latest RIM Playbook hasn’t received good reactions from the media, either. With news that the Playbook will hit Indian markets on the 22nd of June, 2011, we can only wait and see for ourselves. However, it is now being observed that it’s not just sales that are being affected, it’s also stocks.
Stocks of the popular smartphone manufacturer have been dropping steadily over the year. RIM was expected to pick up a part of the market from Nokia’s losing market share. Experts doubt the very idea of investing in RIM as of now, due to the uncertainty of the success of future products from the company. Experts have been predicting that the Android and iOS device market will be the ones to look at, in the years to come. RIM has also gone back on targets even as rumours of job cuts and a buyout float around. A chunk of RIM’s revenue comes from the services that the existing devices uses. As newer products fail to attract customers, that part of the revenue will slowly but steadily be hit, as well.
Publish date: June 18, 2011 12:50 pm| Modified date: December 18, 2013 8:02 pm