Samsung Electronics Co., Ltd. announced today that they will be expanding the transparent display market with the production of a 46-inch transparent LCD panel, beginning this month. Younghwan Park, Senior Vice President of LCD marketing, Device Solutions, Samsung Electronics, said, “Transparent panels, an exciting application of next-generation display technology, have unlimited potential to change our viewing habits over the next several years. As a strong supporter of the transparent display market, Samsung plans to develop this technology into a new growth engine for our LCD business.”
A new era of displays
Samsung’s 46-inch transparent LCD panel features a contrast ratio of 4,500:1 with HD (1,366×768) resolution and 70 percent colour gamut of the NTSC spectrum. These specialised LCD panels are being produced for a wide variety of retail display applications, such as product showcases, commercial freezer doors and platform doors of subway stations in North America, Europe and Asia. It will also be used in other applications like e-boards, information windows, medical equipment, e-signage and mobile devices.
Samsung’s 22-inch transparent, now commercialized LCD panel has been received well by both existing and potential customers in the mobile devices, jewellery and luxury goods sectors, owing to its compact size, low power consumption and attention-grabbing display qualities. Well, it’s clear that Samsung is well ahead, in terms of display technology. It will not be too long before we are able cross out transparent phones from our wishlist.
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