Sony Ericsson Developer World (SEDW) has announced the launch of its 'Get on the Train to Fame' contest exclusively designed to foster the growth of professional developers across India. Through this contest, the developers get a chance to feature on the Sony Ericsson go-to-market channels – PlayNow and Fun and Downloads that are available to consumers in up to 70 countries. In addition to this, the best prospective application every week could win a Satio (Idou), a high-end Symbian smart phone by Sony Ericsson.

The contest also offers developers a chance to receive 70% of revenue from the sales of their content. Entries can be submitted at

The aim of 'Get on to the Train to Fame' is to encourage and reward developers to submit innovative content for multiple platforms like Java, Symbian, Windows and Android, which are the backbone of new age mobile phones. The best prospective application or game will be announced every week, providing opportunity to Indian developers to showcase their competence on the international platform.

Encouraging the mobile content developers in the country to participate, Natasha Dutta, Manager- Marketing and Communications, Sony Ericsson Developer World, commented, “Get on to the Train to Fame is an excellent opportunity for mobile application or game developers looking to make a name in the mobile industry. This contest is open for content developers who have a creative eye for innovation and ideas that go beyond a common man's imagination, or maybe who know how to bring life to a mobile phone through addictive content and games.”

Sony Ericsson brings to its users a robust range of applications and games through its application store, PlayNow. The categories under which applications and games can be developed are:

  • For Applications – Communication, Entertainment, Education, Health & Lifestyle, Languages, Location Services, Music, Productivity, Sport, Web Applications, Email, Messaging, Security, Travel, Others.
  • For Games – Nostalgia, Adventure, Entertainment, Fun & Lifestyle, Motion Games, Multi player, Racing, Sport, Strategy, 3D, Action, Boardgames & Cards, movie & TV, Music, Puzzle, Simulation, Classics, Others.

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