With GPS devices gaining ground in the Indian market, Garmin Corporation, a unit of Garmin Ltd., a global leader in satellite navigation, just announced the launch of 2 new devices – the nüvi 40LM and 50LM. The devices will also come with free maps of Singapore and Malaysia, two of the most visited places by Indian vacationers making it easier for Indian tourists who travel abroad to these locations. NAVTEQ Maps are what power these portable navigation devices (PNDs). Like other Garmin devices the 40LM and 50LM will have broadcast options in Hindi and Indian English. This step was taken to provide an easier solution to users from all over the country.
“Different from traditional navigation devices, which make it difficult to understand the street name or area because of in-built American accent, Garmin self-developed technology and was the first to implement Indian accent into devices. We believe Indian English sounds much more familiar and can be well-recognised by Indian people. Furthermore, voice guidance in Hindi will further help in popularising the devices,” says Tony An, Garmin Asia Marketing Director.
The nuvi 40LM with a 4-inch display
The nüvi 40LM display has a 4.3-inch touchscreen display and the nüvi 50LM comes with a 5-inch touchscreen. The devices will both be available with free lifetime maps taking away the recurring cost and make the devices much more affordable for the long run. “Garmin nüMaps lifetime will help you download the most up-to-date map information on streets, highways and points of interest as soon as new content is available for the lifetime of your Garmin GPS device,” added An.
Talking on the need to introduce lesser priced models in Indian market, An said, “Even on vacation people who love to travel on their own without any entourage following them. So, Garmin devices will fill in the gap making their vacations and moving around easier. Whatever be the price of the product we make sure that the quality of the devices is never compromised. There can be additions or deletions of features but the basic tenet of guiding the people to reach destinations safely should always be a priority,” says An.
The nuvi 50LM with a 5-inch display
Some of the unique features are Junction View, which helps drivers avoid last minute maneuvers, Lane Info guiding to the proper lane for navigation, Highway Mode telling you approaching exits on highway, Text-to-speech speaking street names in Indian English, Voice Guidance available both in Hindi and English, House Search for easier search and Go To Office/ Go Home with a simple click.
The price tag on the devices are – Rs. 8,450 and Rs. 9,990 for nüvi 40LM and 50LM, respectively.
Publish date: May 17, 2012 2:23 pm| Modified date: December 18, 2013 10:17 pm
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