When John Sperling, 91-year old chairman of Apollo Group Inc
Windows 8 tablets – for the corporates?
Several software firms said they are seeing fast growth in their tablet applications. “We are seeing rapid adoption of tablets across a lot of highly regulated sectors – from public utilities to financial services, banking and healthcare,” said Dimitri Volkmann, vice president for products and markets at Good Technology. Up to 10 percent of 119 million tablets to be sold this year will be bought by companies, analysts said, but even larger amount will be acquired through increasingly popular buy-your-own-device (BYOD) programs, which allow workers to pick their device, while companies pick up the bill. “In 2012 it appears that in order to win the enterprise, you need to win the consumer first,” said Duncan Stewart, director of TMT research at Deloitte. This will make it increasingly difficult for Microsoft
Microsoft's To Lose
“Microsoft and all its licensees are late to the game, but for all Apple's inroads into enterprise markets, it's still Microsoft's fortress to lose,” said John Jackson, analyst at research firm CCS Insight. Research firm Gartner forecast on Tuesday limited success for Microsoft's high-profile push into the tablet industry with its Windows 8 platform, with the U.S. software maker remaining a distant No. 3 behind Apple and Google. In addition to traditional PC makers, Nokia
This compares to Apple's share of 61 percent this year, and Android's 32 percent. Analysts said Apple's share of corporate market was likely even larger as many firms have shied away from using Android tablets due to fears over their security. The share of tablets sold into enterprises, directly or through buy-your-own-device programs, will rise to around 35 percent by 2015, Gartner said, with direct sales making a minority. “This poses a big threat to vendors that thought about focusing on the enterprise market who will now have to become appealing to consumers as well,” said Gartner analyst Carolina Milanesi.
Corporate application developers are increasingly seeing Windows 8 as the third platform. FuzeBox, creator of the Fuze video conferencing app that Apollo's John Sperling and 2.5 million others are using, has started to work on a version for Windows 8, but it has dropped Blackberry due to its declining influence. Apollo Group managers learned to use remote meetings with their traditional video conferencing equipment, which cost them more than $1 million: today they pay a fraction of that.