Tata Sky launched a service whereby you need not pay for unwanted channels any more. TruChoice – an initiative from Tata Sky, gives its customers the option to view channels according to their taste, budget, and language or genre preferences.

TruChoice, the new clutter-breaking initiative, clubs channels of the same genre together in ONE pack and gives subscribers the flexibility to choose the content they want to view and pay for. Also, all paying subscribers of TruChoice packaging will also get 2 regional language packs of their choice free of cost for a lifetime.

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