India has a new way to listen to music and it’s really cheap. Uninor has just launched their new music platform called ‘Unlimited Music’, which is a music platform that offers Uninor’s customers access to unlimited music from a collection of over 2,50,000 songs at only Rs 2.50 a day. Customers also get access to services of caller tunes, unlimited music station and ringtones under the same platform and under once consolidate charge, making this a pretty convenient and user friendly VAS pack.
To subscribe to this unlimited music service, a Uninor Customer simply needs to dial the toll free number 52222 and request this service. Once subscribed to the service customers can browse through thousands of popular songs across various genres such as Bollywood, International Hits, Popular Music and even Regional Chartbusters as part of this offer. Uninor has even partnered with Hungama, in addition to tying up with close to 30 regional labels to create this network.
Uninor plans to follow this launch up with a grand music concert featuring a plethora of celebrity artists. In addition to this, Uninor will add to the excitement by placing 50 thousand wallets across Mumbai which will have special currency notes promoting Unlimited Music @ 2.5 per day. Uninor will also give a local band the chance to perform live on the streets as well. In addition to all this, they Uninor plans to organise a road show across Mumbai to target colleges and market places with music on the move, where in a DJ will be playing the latest music while simultaneously engaging the crowd in interactive games and demos.