Twitter user and writer, Noah Kravitz has found himself in a bit of a sticky situation. He's been sued for his Twitter followers. According to the New York Times, the lawsuit was filed in July. Kravitz was a writer at a mobile phone site, Phonedog.com. The site had an e-commerce section to it as well as a blog. Kravitz created a Twitter account for himself @Phonedog_Noah and had gained over 17,000 followers over time. When he left Phonedog, the company requested him to tweet from time to time from the @Phonedog_Noah account, allowing him to keep the name and parting on amicable terms.
Noah Kravitz being sued for his Twitter followers
He later also created a new Twitter account @NoahKravitz and starting tweeting through that account. However, 8 months after Noah left his job, Phonedog sued him, saying his list on the Phonedog_Noah account was a client list. They demanded damages of $2.50 a month per follower for eight months, for a total of $340,000. Kravitz said that when the Phonedog requested him to continue tweeting on their behalf, they had agreed to give him 15 percent of the site's advertising revenue as he had a vested interest as a partner and when they didn't pay him and he retaliated, they came down on him with a lawsuit.
This lawsuit brings up the question of monetization of social networking, particularly to companies. Phonedog has assigned a value to each Twitter follower they're suing Kravitz for. Meanwhile, Kravitz is confused about the lawsuit. He said, “They’re suing me for over a quarter of a million dollars. From where I’m sitting I held up my end of the bargain.”